Sign Up. What inspired you to start? Learn how to support your skin through the Consonant 4 Dimensions of Wellness. Consonant HydrExtreme is my all-time favourite hydrating serum—I've raved about it on this website dozens of times! A Detox Market promotion . You will see and feel remarkable results from Consonant Ultra Firming Organic Eye Cream from the very first use. Teaming up with a cosmetics chemist and a high-school friend, Bill created Consonant Skincare in 2009. But the number one lesson I have learned, is that persistence pays off. Consonant Skincare. BB: I admire anyone who has become a master of something. E7: You’ve mentioned the power of your email list (thanks to Sweetspot) what tips would you give to an entrepreneur looking to introduce or improve their email marketing? Consonant HydrExtreme. De plus nombre de leurs produits ont été primés. I don’t just plan to go to the gym, I make an appointment to meet someone there. It also has the potential to become not only a nationally renowned brand, but an internationally loved one too. I always shave after a shower, which softens my beard and ensures my skin doesn’t get red or irritated.”. When it opened its second store in the city’s downtown core, it took more of an influencer and outreach approach. E7: In an age where more shopping is happening online, how does retail and your flagship locations still benefit your business and customers? Consonant Skincare. Baker launched Consonant in 2009, after his struggle with dry skin and eczema left him inspired to open his own skincare company. Our products are formulated to provide potent and persistent hydration above all else, and that benefits everyone regardless of skin type. Your email address will not be published. Facebook. Consonant Skincare’s value proposition could see it expand its base of stores well beyond the Toronto market — with prices that are mid-range and quality that is unmatched, the brand anticipates gaining and maintaining loyalty by supplying exceptional products in friendly, attractive retail spaces. Success begets success, and with more success comes more work. E7: Where do you go or what do you do to look for inspiration? And that’s why I love what I do; because, even during the toughest times of building the business, I remembered that our products actually make a meaningful difference in the lives of our customers. To that end, I wouldn’t change a thing. Founder Céline Tadrissi was inspired by the Canadian wilderness to create her skincare line, and takes pains to source ingredients—like their proprietary Céla Complex, a blend of six Canadian botanical extracts—wherever possible. Keep reading to meet Bill and his company! Since Bill just opened up his third brick and mortar Consonant Skincare location in Toronto, this time on West Queen West (just a hop, skip and a jump from Trinity Bellwoods), I couldn’t think of a better person to interview for our latest #FounderFiles feature. So this can make distribution a challenge, not just outside of Canada, but even within our own borders. Required fields are marked *. The road has been long and the climb has been steep. Along with being the Science and Wellness manager at Consonant Skincare, Erika has her Master's Degree in Human Health and Nutritonal Science, is a long-distance runner and is the founder of Fuel Proof Health, a network for athletes and movement enthusiasts alike. Consonant Skincare ’s all-natural, made-in-Canada products are available now online at Sephora.ca . 39 min ; DEC 6, 2019; Lisa Young - The Common Good General Lisa Young - The Common Good General. Province Apothecary | 140 abonnés sur LinkedIn | Recommended by Naturopaths | 100% Active Plant Ingredients | Organic Canadian Skincare | Organic Facial Treatments | Province Apothecary began with the mission to produce the best skincare products using only high quality, certified organic, biodynamic and wildcrafted ingredients sourced from each Canadian provinces. I do believe there is a fine line between persistence and pestering that you have to be careful not to cross. There are never guarantees that any given marketing program or promotion is going to make the cash register ring, but if every program is structured to add names to your email list, that is a measurable (and meaningful) ROI. The location and timing of the pop-up was key, says Bill Baker, founder and CEO of Consonant Skincare, pointing out that he wanted to target high-earning professionals who could afford the “luxury” skincare item during the time they would need it most (a.k.a. By Deidra Barton “What goes on your body, goes in your body,” is the Consonant Skincare team’s philosophy when it comes to beauty products. And we are doing this by taking natural skin care out of the heath food store and we are bringing it into the mainstream. Consonant Organic Foaming Face Wash, $18. Cons: Increasingly, Canadian retailers are divisions of US or European mega-glomerates. Notify me of follow-up comments by email. Apply a drop of HydrExtreme full strength to any fine lines or dry spots, and you’ll start to see results almost immediately.”. © 2020, The Kit, a division of Toronto Star Newspapers Limited,One Yonge Street, 4th floor, Toronto, ON, M5E 1E6, 416-945-8700, Sign up to receive The Kit newsletter, which features exciting offers, promotions, and other information from The Kit, our affiliates and other friends. 2. Consonant Skincare - - Rated 4.5 based on 22 Reviews "Thank you, Bill and Kristina for your thoughtfulness. Bill’s tip: “Don’t let the “dry skin” in this product name scare you. Bill prefers the four titanium blades on these razors to give a smooth shave and the reverse edging blade to trim facial hair. They contained ingredients that were harsh and irritating at best, and toxic and carcinogenic at worst. When it opened its second store in the city’s downtown core, it took more of an influencer and outreach approach. We often receive questions about what inspired the creation of Consonant Skincare, along with every other inquiry under the sun about our products and company in general. It will be all about discovering the products, testing them and maybe taking some samples home to try. Oct 20, 2016 - Winner, Best Canadian Beauty Product from Chatelaine Magazine. The first, is how fragmented the market has become. Consonant Regimen Coaches are trained to help our customers access the information and the experts they need to achieve their best skin. RELATED READ: Why Women Skip Meals to Save Up for Beauty Products. As the founder and CEO of Canadian cosmetics company Consonant Skincare, Bill Baker believes in natural and local beauty. Edit Seven: Tell us about your brand, what do you do? But it helps me blow off steam and it keeps me sane. La ligne de soins de la peau de Consonant n'a rien à envier aux marques les plus luxueuses. C'est la marque la plus connue de cosméceutique naturelle du Canada. In fact, his Toronto-based skincare brand claims to offer 100 percent natural products which are also made in Canada. mind. BB: We have phenomenal products and we offer exceptional customer service, but what makes this business truly special is the remarkable group of people behind the products. Introducing Bill Baker, founder ofConsonant Skincare, based in Toronto. From New York to Toronto, Carly has previously worked at CosmoGirl!, Jill Stuart and Michael Kors. A lot of our customers with normal and combination skin love it too.”. Consonant HydrExtreme But we recognize great skin is about more than just great skin care. Bill’s tip: “Using the same razor forever can cause all kinds of stress to skin. A few weeks back, we hit uptown Toronto’s Consonant Skincare flagship store for a preview of Fresh.Beautiful‘s pop-up spa, where we received a unique, all-natural gentle crystal microdermabrasion and hydration treatment from Fresh.Beauiful co-owner Stephanie Daga complete with Consonant products that have since become skincare staples. And that is what is most special about our products: they’re healthy AND they work! In Case You Missed It: Last night Dr. Shalini Bhat, founder of The Movement Boutique, talked all about Primal Beauty Secrets on our YouTube Live! This shaving cream gives you the perfect shave. With respect to resources, the most important is money. The kit w How we feel about our body and skin, how we manage stress and many other dimensions of mental health can impact the skin. 6. 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